In just two short days, Lost Ark has "won" Steam. Well, almost.
Lost Ark Has Already Broken Steam Records
Written by Ollie Bradley at 02/14/2022, 05:21 AM
Well, that didn’t take long. With the tremendous marketing power of Amazon (and some compelling gameplay), Lost Ark has surpassed Steam superstars CS:GO and Dota 2 with its all-time peak of concurrent players. By doing so in just two days, it smashes previous contenders attempts. And even less surprising is its place atop the 24-hour peak leaderboard.
The Diablo-like MMOARPG, Lost Ark, took two days to reach the milestone that only PUBG has surpassed, according to SteamDB. It’s current all-time peak of concurrent players sits at 1,325,305, which places it comfortably in second place behind PUBG’s insurmountable 3,257,284 and above CS:GO’s 1,308,963. The notoriously life-consuming DOTA 2, meanwhile, has been officially knocked from the top 3 with its measly 1,295,114.
Why is Lost Ark so popular? Well our review dives deep into its engaging and addictive gameplay, but that is just one piece of the puzzle. The fact that it is F2P coupled with its massive success with eastern audiences and the ungodly level of marketing pumped out by Amazon which included a week-long celebration of Lost Ark through one of its own Twitch channels all more than likely had their part to play.
But another possibility is that Lost Ark is a Diablo-like game, filling a void that the droves of Diablo fans have been facing since the notorious announcement of their mobile spinoff, Diablo Immortal. This, combined with the ActiBlizz drama of 2021, gives plenty of reason for Diablo players to descend upon the top-down MMOARPG.
The chances of Lost Ark ascending to PUBG’s top spot are slim. But to wrest control of the second and third most concurrently played game accolades from the once-indomitable CS:GO and Dota 2 just two days after launch is no mean feat. We’re keen to see just how far this success goes.
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